All Case Studies

Customer 360 degree – the golden records

17 on the Fortune 500 rankings, largest supermarket chain by revenue and second-largest general retailer in US wanted to create a unified view of the customer.

Insights

Highly improved customer insights

Recognition

Better brand recognition

Revenue

Increased the revenue by cross-sell & up-sell

Bitwise - Customer 360 degree golden records

CHALLENGES

  • Fragmented customer data
  • Lack of relationships
  • Inability to cross-sell and up sell

ROAD MAP

TECHNOLOGY

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